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Capital is not only the money
The explanation for capital is fundamental thing to get profit in Chinese Dictionary. In most of entrepreneurs and managers thought, Capital is equal to money, company development depends on investment, improving production technology is purchasing new advanced equipment, building new production building. “Technology improvement=advance equipment” most of us believe spending money on new equipment will let you stand on the edge of technology. But i believe the core concept of capital is not only the money, the capital to support the company's development also concludes knowledge capital, social capital, culture capital(company culture) and so on.
In our a decades development time, we have experienced a process that inadequate capital to relative sufficient capital. In this progress, our eager for understanding knowledge capital, social capital, culture capital(company culture) has becoming deeper and deeper. Knowledge is the fist productivity, corporate culture is core concept of company development, it always stalls our development when all level of managers concern about how to position the pursuing for 'hardware and software, it also influence if our company can have a sustained development. We know that the difference and gap between companies and companies is technology and concept. The core competence of a company is not only capital and talented people, and also not a technology competition, in some extent, its system and discipline's competition, discipline is tool of how employees work in a company, and it beyond all.
Capital can purchase equipment and technology, and recruit talented people, but it cant purchase Knowledge capital, social capital, culture capital. In 21 century, the competition between companies is soft strength, soft strength is a reason, a company's specially owned characteristic, its fundamental factor for a company to develop. All of our employees are company concept's organizer, maintainer, and executor, therefore, how to maintain ZHONGTUO's discipline, culture, concept is a question we all should think about, it will help our company to grow, and it also influence everyone personal benefits.
Xu Xiaohua
2011.4
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